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About

The Flannel story started 12 years ago with a simple silk slip which to this day continues to be the signature piece that underpins every collection. Flannel Designer Kristy Lawrence’s appreciation for paired back elegance and exquisite finishes has been the key stone of Flannel’s continued success.
Embodying effortless femininity, Flannel’s distinctive aesthetic is a play on the simplicity of French girl chic with an elusive off duty attitude. Silks and laces are adorned with intricate detailing, leather and hardware making for a look that is as memorable as it is timeless.
The Flannel journey is one that continues to grow with 15 stores across Australia and The USA, with flagship outposts in New York City and Los Angeles.